blog

POSTED BY

Steve Lloyd

18.08.2016

Brainstorming doesn't help creativity, content workshops could work better and here's why.

For a while now we've been thinking about ways to make workshops more user-focused and more productive. A great article in Fast company on the flawed nature of collective brainstorming, galvanised some of these thoughts.

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blog

POSTED BY

Steve Lloyd

23.02.2016

What if putting together a digital content strategy was fun?

What if it was engaging, easy to learn and as engaging to play as a game of cards? What if it could rapidly lead to the creation of a robust and comprehensive strategy for any business?

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blog

POSTED BY

Steve Lloyd

03.09.2014

WHAT DO TWITTER, BRANDY AND POST-IT NOTES HAVE IN COMMON?

Actually we can add bubble-wrap, Silly Putty and Viagra to this list. They are all products or services that we now use in a way that was not how their creators intended.

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blog

POSTED BY

Steve Lloyd

13.04.2014

Going off piste, the benefits of experimentation

I’m not sure if sliding down a mountain is a great analogy for making a case about changing the way you do business, but bear with me, because at the end of the article it’ll all make perfect sense.

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